The Charity Film Awards 2017
A short video film featuring an SCLT volunteer discussing his motivation for working with the senior safety charity, has been shortlisted in the prestigious National Charity Film Awards, which will be held in London in early 2018.
The Charity Film Awards were created to demonstrate that in a modern world, film-making is the most powerful piece of equipment in the charity communication tool box, to show that the common perception of charities’ video content is incorrect and to praise charitable video that can inspire, incite to action, excite and change behaviour.
The inaugural Charity Film Awards saw thousands of donations being made to charities that entered, over 65,000 members of public viewing and voting for their favourite films, over 150 pieces of PR coverage internationally and over 9 million reactions through social media.
By creating categories based on charity turnover, we were able to judge those with similar budgets on a level playing field. Over 350 charities were entered in 2017.
SCLT volunteer Matt Hawker, who supports the charity as Communications Coordinator oversaw the filming of the video and commented: "I am a little surprised that this simple video has been shortlisted in this very prominent awards process. It was actually created a few months ago to become a part of our award-winning after dinner presentation package. When we saw this charity film award, we decided to enter it to see what would happen.
I actually thought that it would be rejected immediately, due to it's abject simplicity and lowest-of-the-low production values. It is essentially a monolgue featuring onr of our volunteers speaking directly to the camera for just 2 minutes and 30 seconds. Compared to soem of the other entries it is almost laughable in it's quality.
But I known that the message is universal and the issue of keeping our older adult community safe is relevant to everyone, so I think tjat it strikes a chord with everyone who sees the volunteer telling his story of being unable to bring justice an elderly person who has become a tragic victim of fraud crime.
We are delighted to be included in the awards and hope that the increased exposure of our cause will help a number of potential victims find safety - I have one last message for all our followers - please spend a moment to vote for us in the Charity Film Awards, your support is very much appreciated"